Tendulkar makeover for smartphones

Sep 13, 2013 - Age Correspondent

Sachin Tendulkar is all set to give smartphones a new look. Well, almost. Collectabillia.com on Thursday announced the launch of Tendulkar smartphone cases.

Designed for 10 different models of smartphones, these cases have been made available for pre-booking on Flipkart.com from the first week of September and will be available at leading retail outlets across the country and online stores later this month.
Emulating the dynamism of Tendulkar, a new design for the cases will be launched every month, all with a digital signature of the master blaster and will have a hologram with a unique serial number.
Speaking on the launch of these unique cases, Anjana Reddy, managing director, Universal Sportsbiz Pvt. Ltd., said, “Having successfully launched an exclusive line of Sachin Tendulkar merchandise on Collectabillia.com in May, we truly saw the need for a lot of more options of Sachin Tendulkar merchandise to be made available to the public, and given how essential the smartphone is today, we truly needed to cater to that market.
“As a company that believes in bringing fans closer to their icons, I feel this will be a huge step towards our cause.”

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