Where can you find a poster only for kids?

May 09, 2013 - DC CORRESPONDENT

In Spain, where a charity has announced a unique poster that only showcases an anti-abuse helpline to children.
In a stroke of genius, the Anar Foundation poster can only be fully witnessed when looked at from a little child’s point of view due to a lenticular printing technique that is usually more common in novelty postcards, reported The Daily Mail.

Adults see only the image of a frightened child bleeding from the lip, while children can see the helpline number as well as the message, ‘If somebody hurts you, phone us and we’ll help you.’ When a child (or anyone under 1.35m in height) views the poster, they see the full message and helpline number. The motive of the campaign is to provide help to children who might be accompanied by an abuser everywhere; this was to offer them a solution. The idea behind the poster is that if both adult and child can see the phone number, the adult might say things to discourage the kid from seeking help.

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