Elle denies ‘whitening’ Aishwarya for cover

With her flowing gown and piled up hair, Bollywood superstar Aishwarya Rai Bachchan is picture perfect on Elle magazine’s latest cover, but the photograph is reportedly at the centre of a race row for “whitening” the actress.
According to the British tabloid Daily Mail, the magazine which has previously earned flak for lightening the complexion of Oscar nominated black actress Gabourey Sidibe, has “digitally bleached” the actress to make her look white.
The 37-year-old actress who is a globally recognised face thanks to a lucrative deal with cosmetics major LO’real and films like Pink Panther 2, Mistress of Spices and Provoked, sports pale skin and gowns in the pictorial inside.
But Elle magazine has rubbished the “whitening” allegations.
“Daily Mail is claiming to have contacted us for a comment, which is not true. We have not whitened Aishwarya’s skin tone in the pictures,” Elle India’s editor-in chief Nonita Kalra, said.
The photographs, which accompany a write-up by filmmaker Pritish Nandy titled the “Mystique of Aishwarya Rai Bachchan” have also not gone down well with some fans, who have commented about the alleged “racism” online.
“It’s annoying because it seems like lighter skin is always in fashion as if darker skin is something to be frowned upon,” wrote a fan who calls herself Joan of Arc.

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