Witholding the title of a film is the latest trick for Bollywood filmmakers. Aamir Khan kept everyone thinking his upcoming film is titled Dhuan before clarifying it was Talaash. Jab We Met and Omkara, in fact, were chosen by fans through a public poll. And the title of the upcoming Shahid Kapoor-Priyanka Chopra starrer is also shrouded in mystery, with multiple names being debated.
“Even though the film went on floors many months ago, they are yet to decide on a title. Some of the names under consideration are Janam Janam Ka Saath Hamara Tumhara, Teri Meri Kahani and Muqtasar,” says a source.
What’s even more strange is that the names are all different in meaning and context, making the audience wonder what the plotline of the film could really be about. “Looks like this is a new promotional tactic, but it’s one that has worked well in the past. Yash Raj started it when they would reveal the title of their films very late, and it has helped create curiosity and a buzz,” says an expert.
Director Kunal Kohli refused to divulge any information on the topic, but did confirm that the film is without a title yet.