Reva NXR charges up for Oct launch

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It’s here. The much awaited electric car from the Mahindra Reva stable — the four seater Reva NXR — which will be launched this October.

Armed with all the trappings of next generation technologies, the result of 5 years in R&D, the car will be fitted with the latest lithium ion batteries, and could be a runaway success for delivering on a key consumer pain point — cost per km travelled. The Reva NXR will cost — hold your breath — between 50 paise — 60 paise to run per km!

“This will allow a customer to save Rs60,000-Rs70,000 per annum, “ said Chetan Maini, Chief Technology Officer, Mahindra Reva.

The company’s new electric vehicle manufacturing plant in Bommasandra Industrial Estate, India’s first Indian Green Building Council’s Platinum rated automobile facility, built with an investment of `100 crore was inaugurated on Wednesday.

Production is scheduled to begin in September 2012 and the company hopes to produce to its full capacity in 3 years to meet the demand from domestic and export markets, with Maini claiming that even though “the new plant is capable of producing 30,000 cars per year, we will start with 6,000 cars per annum.” What will this wonder car cost? Unfortunately, that’s still a closed subject.