Oprah, we didn’t get it
Let me borrow Oprah Winfrey’s favourite phrase on her India show — “I get it”! I totally do. Get India, that is. It’s Oprah who clearly didn’t “get it” at all, and mistook India — India, not areas of Mumbai — for a New York ghetto. Someone forgot to show her a map. And poor Oprah was confused. Let’s put it down to jet lag.
Or to tunnel vision. After all, the iconic Oprah has spent the longest time looking through a lens in an American studio, talking to a semi-hysterical mid-Western audience of the converted, and getting Tom Cruise to jump up and down on a couch, while she got all teary (she gets teary even if a kitten crosses a street). That’s Oprah. And that is also the remarkable part about her undeniable success. Let’s hand it to her — Oprah, at one time the richest and most powerful woman on earth, got to that enviable position by touching a chord in the hearts of millions. Nobody else in the history of television has ever managed to reach that height. Oprah was a one-woman conglomerate, who shrewdly leveraged her unique status into a multi-million dollar business that grew and grew and grew — not unlike her own size which she also used to her advantage when it suited her. It is only now, in more recent times, that the Big “O” has lost her edge… lost her groove… and nowhere was that more in evidence than when she climbed into gaudy desi designer gear and filmed her Next Chapter in India.
Have we overreacted to her show? Well… that depends. Most of the Indians who live in America have been pretty sensible in their responses. They have dismissed the show saying it had zero impact, considering the profile of Oprah’s viewers, who in all probability switched off after a few minutes and went back to grill their burgers in the backyard.
Oprah is no Amanpour. Her shallow take on world affairs is not taken seriously by anybody, least of all policymakers. Ever since Oprah started to lose her star value (ask around in Chicago and they’ll tell you exactly what’s up for sale from Oprah’s stable), her credibility has taken a serious beating. The Oprah era is officially over in America. Desperately in need of re-inventing herself, Oprah perhaps decided it was time to venture out of the cosy, controlled confines of her studio and into the big, bad world outside. The Third World. She’s only one decade too late getting here. Huge mistake?
It would appear so, judging by the sloppiness of the India show. Here was a terrific opportunity to anchor a really well-researched and balanced programme that would do justice to her own image — forget for now, India’s image. Instead, Oprah blew it. There is really no justification for not doing one’s homework. Here’s one of modern day television’s most-acknowledged mega stars with all the resources at her command. And what does she do with them? She shows up with her motley crew, hires a few local jokers, gets invited to homes — from a humble kholi in a Mumbai slum, to a palace in Jaipur, and then goes ahead with a narrative that is hopelessly riddled with clichés and stereotypes. Oprahji, we expected better.
It’s important to state here that India does not need an Oprah to sell itself to the world. So we needn’t froth at the mouth and tear her to pieces for “demeaning” India and Indians (Sorry, honey, but you ain’t that important). As for that much-quoted Oprah-ism (“Do Indians still eat with their hands?”), why take offence? Of course we eat with our hands. Do others use their feet? The annoyance ought to be directed at ourselves for our own ridiculous behaviour. Sure, Oprah enjoys a formidable reputation and is an international personality. But she was not treated like another TV professional looking to can a commercial, entertaining show out of India (poor Tim Sebastian — is nobody organising a palace party for him?), but a visiting head of state. I doubt even a Michelle Obama would have generated such an OTT reaction. Oprah’s every step was breathlessly covered by our fawning mediawallas — from those hideous sarees and tunics she wore, to her every “Naam-aastey”. Was that Oprah’s fault? Of course, she played up her celebrity status to the hilt — who wouldn’t? And just for the record, she didn’t exactly barge into people’s homes — no, not even the kholiwalla’s. But there is no denying her crass and insensitive conduct as a guest, particularly with the Hegde family in the slum. Then again, it was left to Aanchal, the 12-year-old daughter of the Hegde family, to show up Oprah’s abominable manners, as the little girl clarified her family’s position with disarming grace and dignity. It was Oprah who should have been red-faced at the end of this segment, and not the Hegdes.
Who can resist the temptation to exoticise India? Certainly not our Oprah. She went all out — camels, bullocks, cows, elephants, snakes and, of course, the Taj Mahal. Which other country can boast of as many amazing photo-ops? Such contradictions? Such stunning contrasts? Why shouldn’t Oprah go the whole hog? The widows at Vrindavan… the silver thalis at a wealthy home, Bollywood stars and billionaires, Rolls Royces and horse carriages with a shower of petals? And to cap it all, an instant lesson in spirituality from pop guru Deepak Chopra, who assures Oprah that India’s Muslims are indeed “one of us”. No kidding, sir! And that life is all about “living in the moment” (Hello, Osho!). And so it went, with Oprah closing her eyes (fake lashes in place), breathing deeply and declaring, “I get it!”
Pity, Indians didn’t.
Comments
Shobhaa De, Oprah Winfrey was
concert
30 Jul 2012 - 18:10
Shobhaa De,
Oprah Winfrey was born into poverty in rural Mississippi to a teenage single mother and later raised in an inner-city Milwaukee neighborhood. She experienced considerable hardship during her childhood, claiming to be raped at age nine and becoming pregnant at 14; her son died in infancy. She grew from adversity to become a benefactor to others.
Oprah has been ranked the richest African-American of the 20th century, the greatest black philanthropist in American history, and the world's first black billionaire.
This piece is full of froth and name-calling unlike your usually well-articulated columns. Perhaps you should write a piece on what she could have said about your version of the real India of almost 1.3 billion people in 1.3 million square miles of land, both remarkably rich in diversity.
The outrage over Oprah is
Paul
30 Jul 2012 - 06:45
The outrage over Oprah is ridiculous and show's India's insecurity- Shouldn't it be more concerned with the poor and the abandon widows? Disgusting response.
I read about the all hype
Sanjeevani Arora
29 Jul 2012 - 02:33
I read about the all hype over Oprah's visit to India and decided to watch this show myself....after watching this...I am asking this question...seriously what is the issue...? The above article makes no sense to me!!
awesome Shobhaa.... it still
Sonali
28 Jul 2012 - 09:26
awesome Shobhaa.... it still just as much fun reading your posts as it always was.
cheers!
I am so going to use that line 'do you eat with your hands?' on all the goras.
Sonali
Toronto
awesome Shobhaa.... it still
Sonali
28 Jul 2012 - 09:26
awesome Shobhaa.... it still just as much fun reading your posts as it always was.
cheers!
I am so going to use that line 'do you eat with your hands?' on all the goras.
Sonali
Toronto
Only an idiot would take
Carrie
28 Jul 2012 - 03:37
Only an idiot would take offense to oprah's comment. She asked if Indians still eat with hands because India is a diverse country and she didn't want to just assume everyone still follows ancient traditions. I thought oprah's special was fabulous and goes along way in explaining why she remains the richest and most admired self-made woman in America and was given an entire cable network funded by Discovery channel.
Here in Canada all the
Borg
28 Jul 2012 - 00:24
Here in Canada all the Indians I talked to loved the show. I'm not surprised oprah was treated like royalty in India. It was a huge honor to have the most influential person in the world (as Time magazine describes her) visit India.
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